For Customers/Consumers
  • We are committed to always practice the principle of "Customer Creed" and build the best sales/support service system to meet customers’ needs accurately and promptly.
  • Enriching people’s lives by providing customers/consumers with safe and advanced products.

For Employees
  • We are committed to creat a great and fair place to work for our employees so that they can maximize their ability and motivation.

For Community/Society
  • We are committed to organizing activities which provide the community with delight and happiness.
  • Hiring employees and creating jobs in the societies, Generating profits and fulfilling obligation of tax Engaging in social action programs (CSR)

For Shareholders
  • We are committed to always try to make improvements (Kaizen) and pursue cutting waste to maximize our profit.
  • Continuing our business activities expansively by obtaining consent from our shareholders.


  • Contributing to Substantial and Lasting Development of Indian Societies through Continuous Business Activities.
  • Being the most respectable and favorable tyre company in India.